Instagram Illustration Takeover

Fashion portrait, behind the scenes

Today I took over The Well’s Instagram account. I walked through a typical day showing a behind-the-scenes look at my illustration process.

My fashion illustration process

I start out with the basic elements. I always work in traditional media to begin. I then scan these separate illustrations into Photoshop.

Illustration drawings and painting elements

Once the illustration elements are complete they are scanned into Photoshop and retouched and rearranged onto a digital canvas.

Digital art in Photoshop

The final illustration is made of drawing, painting, and even physical objects like flowers, stencils and jewellery. I add, delete and feel free to experiment without fear of damaging the original painting materials. Once I’m satisfied the artwork elements are combined and flattened into a digital collage.

Framed purple lady fashion illustration

Purchase this print

This purple beauty is available as a framed  and unframed gallery quality Giclée print at my Society 6 shop.

She also looks fabulous as a tote bag and carry all pouch. She makes a great make-up bag.

Fashion illustration purple tote bag from Society 6 Society 6 pouch make up bag with fashion illustration Framed purple beauty fashion illustration from Society 6 art prints

Wall clock with bird & flower

Bird wall clock from Society 6

This cheerful wall clock features my lavender hummingbird and flower illustration. It’s currently on sale over at Society 6. The minimalist design is a nice contrast to the detail and bold color of the artwork. I love a pop of color and it’s a nice way to get some artwork into your home in an unexpected place.

Purple butterfly & flower giclée art print

Purple butterfly illustration framed fine art print for decor

Butterfly & Blossom Watercolor Illustration Wall Art

Add a purple and pink color pop to your home with this butterfly landing on a flower fine art print.

This fresh butterfly and flower watercolor illustration combines realism with abstraction. This wash of color and delicate drawing enhance any decor.

This art print can be purchased on my Etsy shop at 8 x 10″ on 100% cotton paper.  Contact me if you would like a custom size.

Butterfly Giclée fine art print watercolor illustration

This piece is printed at high resolution on fine art paper and created with a combination of traditional and digital materials. The paper has a matte finish and uses archival inks.

Purple butterfly decor print artwork

If you would like this print framed, it is available at a number of sizes and frame style options through my Society 6 shop.  Once framed or even on their own, your print will be ready to hang in any space.

Materials: watercolor, pencil crayon, digital, cotton paper, digitized artwork.

Paper print

  • Matte finish, textured surface with no glare
  • Paper weight of 300gsm
  • Archival inks used are museum quality which means you can’t get any better quality.
  • Printed in Canada.


Illustrator and surface designer

Society 6 Hummingbird illustration framed art printHello! My name is Genevieve Kelly and I’m a Halifax-based  illustrator, textile artist and surface pattern designer.

I find inspiration in the variety and messy beauty of nature. I’ve always been fascinated by people who use art and fashion to express themselves, live their values and convey their personal style.

I’m delighted to offer fine art prints for home decor and patterns with delicate floral and fauna motifs for textiles and accessories.

My surface pattern and illustration art are available as:

  • fine art giclee prints,
  • nature-inspired silk scarves,
  • t-shirt designs
  • iPhone & iPod cases
  • textile fabric patterns
  • bags, day totes
  • carry-all pouches
  • home decor goods
  • stationery cards

I’ll be updating my art portfolio with examples soon. In the meantime, my work can be found on my Instagram account.

Phone skin with butterfly and flower watercolor painting

Custom artwork

Unique illustrations tailored to your needs make a statement that sets you apart. Many of my products and art prints can be customized to your specifications. Bespoke images represent the individuality of your home, brand, project or organization. Customized artwork makes great personalized gifts!

Get in touch to discuss a bespoke graphic artwork, decor piece or illustration.

Fine art print - hummingbird illustration

Collaborations and licensing

I enthusiastically welcome new licensees and collaborations. Please contact me for more information.

e pattern design on silk scarf

Society 6 pouch make up bag with fashion illustration